Media that puts brands in the game
Locker 71 is a creator-led storytelling production studio producing original series and branded storytelling projects across communities, culture, and grassroots sport.
What is locker 71?
A creator-led storytelling production studio.
Locker 71 produces original storytelling series and branded storytelling projects designed to connect brands with communities through authentic media.
Rather than producing content from the outside, Locker 71 embeds inside communities to capture real stories and turn them into compelling media. The studio combines documentary storytelling with immersive POV filming, giving projects a modern creator-led feel without losing depth.
What We Produce
Strategic Social Media Content & Brand Amplification
At Locker 71, we develop high-tier social media content designed to elevate brand equity and drive measurable business outcomes. We understand that in today’s digital landscape, sustained commercial success requires more than isolated content drops; it demands a cohesive, long-term strategy.
To ensure maximum impact and strategic alignment, we partner exclusively with organizations committed to comprehensive 30- to 90-day campaign cycles. We do not engage in ad-hoc, transactional, or single-deliverable projects. By focusing on sustained, data-driven frameworks, we deliver scalable organic growth backed by a proven track record of commercial success.
Brand Storytelling Projects
Story-driven productions for brands and organisations that want to connect with real audiences through authentic media rather than traditional advertising alone.
Original Series
Creator-led storytelling shows developed under Locker 71 — designed to document communities, culture, and grassroots sport in a way that feels cinematic, real, and highly watchable.
Content for social media
We replace fragmented posting with cohesive content architectures. Over a 1-to-3-month horizon, we produce, structure, and deploy targeted content designed to consistently engage your key demographics.
This sustained methodology builds market momentum, enhances brand authority, and drives reliable conversion.
Event highlight
For product launches, corporate activations, and high-stakes events, we provide comprehensive media coverage. Utilizing a strategic blend of professional videography and photography, we capture the core narrative of your event.
We deliver polished, high-impact assets ready for immediate deployment across your corporate channels and stakeholder communications.
Executive Consultancy & Organic Strategy
For organizations with in-house marketing capabilities, we offer high-level strategic consulting. We audit your current digital footprint and design robust organic campaign frameworks that integrate seamlessly with your broader marketing objectives.
We provide your internal teams with the strategic playbook needed to amplify brand visibility without over-relying on paid acquisition.
Current projects
Club rooms
A POV documentary series exploring the people, heritage, culture and future of grassroots rugby clubs. Season One, currently in production, features eight episodes filmed across Auckland’s club rugby landscape. The series offers brands a unique opportunity to engage with deeply connected sporting communities through authentic storytelling. Follow our social platforms for release updates.
Clients & Collaborations
Partnerships
For brands wanting to connect with communities.
Locker 71 gives partners a more authentic route into community storytelling — through brand integration inside real stories, multi-platform distribution, and content that continues to live online long after release day.
Brand Integration
Natural placement inside storytelling content rather than logo-only sponsorship.
Digital Distribution
Content built to live across YouTube, Instagram, Facebook, LinkedIn, and short-form platforms.
Community Reach
Alignment with real communities, culture, and audiences that care about the stories being told.
Reusable Media
Storytelling assets that can support wider marketing, campaign, and brand storytelling efforts.
Start the conversation.
If you’re interested in partnering with Locker 71, starting a storytelling project, or collaborating on a media series, get in touch.